Follow a single question all the way through
Nothing here is a hand off between tools. The same conversation moves from your website, to an ambassador's phone, to your dashboard.
A prospect asks the thing she'd never put in an email
It's 22:41 and Maryne is on your course page. She doesn't want a brochure — she wants to know whether the reading list survives a part time job. She asks in the widget, on your domain, with no download required.
Usually replies within the hour
Honest answer — is the reading list doable if I work two evenings a week?
An ambassador who has actually lived it answers
Ife gets a push notification between lectures. She reads the question, taps once and replies in her own words. No contact details change hands — the whole thread stays on the platform.
Honest answer — is the reading list doable if I work two evenings a week?
Doable, but be picky. I work Thursdays and Sundays and read the two core chapters before each seminar — that's the part you're actually marked on.
Your team sees the conversation and the pattern behind it
Admissions sees the thread, the median reply time and which topics are generating questions. One reassured applicant becomes the evidence for your next campaign.
